The world is evolving daily, the industry of digital marketing is changing fast! People all over the globe are finding new ways to engage with their audience and new trends are forming.
It is important for businesses and marketers to have a thorough idea of digital marketing, landscape and adjusting their strategy accordingly to their industry, audience and current economy.
At the End of 2014, 40% of the world’s population had access to the internet, now coming to the end of 2015 – 3.17 Billion people use the internet worldwide!
Facebook Market alone is valued at $226bn – that’s why there is a huge opportunity for social networkers to expand their reach!
First impressions count!
We all know people make snap judgments, it only takes 1/10th of a second to form a first impression about a person, and websites are no different! You need to ensure your business looks and performs its very best online and that the visitors are getting exactly what they need. It takes around 0.06 seconds (that’s 60 milliseconds) for users to form an opinion about your website and business that determines whether they like it or not, and most importantly whether they will stay on the site or leave.
Many businesses face a high bounce rate problem and that’s due to poor website navigation, lack of content, no call-to-action buttons and simply because the site is boring, no colour or dimension!
First impressions can depend on many factors such as the structure, colours, fonts, relevant content, symmetry, spacing and many more.
It takes 2.6 seconds for a user’s eyes to land on that area of a website that most influences their first impressions, researchers monitored eye movements of students as they scanned web pages, researchers analysed the eye-tracking data to determine how long it took for the prospects to focus on specific sections on the pages. This could bethe logo, a particular image and social media icons before they move on to another section of the webpage.
Conclusion – The better the first impression, the longer visitors stay on your page!
You need a good digital graphic designer who will make your webpage look professional, update to date following current trends and make it as engaging as possible to really push your businesses image and product.
Based in Brick Lane in central London, David and his web design team can deliver fresh, creative digital web design services to businesses who want to perform and look the very best they can online, they understand the metrics and stats of first impressions, they know what the audience wants. With over 8 year’s web experience, David is fully focussed on your result, using creative solutions, strategy and technical skill. A bond of trust is formed in the shape of a contract legally binding both sides to this common goal, and to ensure that the excellent standards and results specified are met.
Contact Freelance Graphic Designer Today!